Saka Chhimbal
Case Study

Niche Online Audio and Video Subscription Platform service gets a boost after moving to Webnexs VOD.

About Chhimbal

Chhimbal is the first Mizo audio and video subscription platform service. Founded in 2020 and operating from Aizawl, Mizoram, it is the premier destination for live events, movies, regional music videos, and documentaries.

Website:

https://chhimbal.net

Industry: Media & Entertainment

Monthly visits: 130K+

“We were looking to develop our Android application and video management solution from our existing setup. We partnered with Webnexs for our application development and the performance was outstanding.”

Saka

Founder, Chhimbal

Goals and Challenges

Saka was searching for scalable audio and video streaming infrastructure to power their dedicated Android mobile app along with advanced video content management and custom DRM security.

Key Objectives:

Audio On Demand (AOD) regional streaming
High-definition Video On Demand (VOD) catalog
Pay-per-view live streaming with paywall protection

Solution Deployment

Webnexs categorized the engineering rollout into focused phases:

Phase 1: SVOD & Android Apps

Successfully developed the subscription VOD platform and delivered the native Android app in 15 business days. Over 360+ movies were onboarded within 6 months, backed by streamlined Razorpay recurring payment integration.

Phase 2: AOD & Live PPV

Deployed an Audio On Demand solution with TVOD transactional monetization. Conducted seamless live streaming events secured by paywall authentication and adaptive bitrate delivery.

Business Results

With Webnexs OTT infrastructure, Chhimbal achieved a 2% conversion rate on their initial campaign, driving $25K+ in immediate sales. In just 5 months, active subscriber count surged by 80K+ across mobile and web.